The chemical company has utilized its growth potential to the greatest extent possible.
In 2010, the world’s leading chemical company BASF intends to maintain its research budget at the previous years’ high level, with an overall target of EUR 1.38 billion. This was confirmed by Dr. Andreas Kreimeyer, Member of the Board of Executive Directors and Research Executive Director, at the company’s Research Press Conference held recently in BASF HQ in Ludwigshafen, Germany. The previous year 2009, BASF’s research allocations reached almost EUR 1.4 billion.
“Only with a continuous flow of innovations can we consistently use competitive advantages to achieve above-market organic growth. Continuity of research strategy is important both in good times and also in times of crisis,” said Kreimeyer explaining BASF’s long-term commitment. The company's R&D strategy aims to enhance the existing portfolio, develop customer-specific system solutions and deliver solutions to the challenges of the future arising from global megatrends, he continued. The complex issues to be addressed include supplying a growing world population with water, food, energy or mobility. Reflecting these technology and chemistry-relevant global trends, BASF has defined five Growth Clusters for strategic corporate research: Plant Biotechnology, White (Industrial) Biotechnology, Nanotechnology, Energy Management and Raw Material Change.
“The main drivers in achieving our ambitious research goals are our currently around 9,300 employees in Research and Development who are dedicated to transforming a pipeline brimming with about 3,300 projects into new business,” emphasized Kreimeyer. It will also be necessary to respond to the paradigm shift currently underway in chemistry, whereby success will no longer be determined merely by new molecules but by new effects, new systems and system solutions, new components and functional materials. “We can only tackle these complex problems successfully through international and interdisciplinary co-operations,” he explained.
The importance of international knowledge networks in tackling the challenges of the future was demonstrated by presenting three of BASF’s particularly successful research co-operations during the second part of the press conference. These were the Joint Innovation Lab at the Ludwigshafen site, which is pushing forward organic electronics, the research initiative at Harvard University in the USA devoted to preventing the formation of biofilm, and the Catalysis Research Laboratory (CaRLa) at Heidelberg University. < In 2010, the world’s leading chemical company BASF intends to maintain its research budget at the previous years’ high level, with an overall target of EUR 1.38 billion. This was confirmed by Dr. Andreas Kreimeyer, Member of the Board of Executive Directors and Research Executive Director, at the company’s Research Press Conference held recently in BASF HQ in Ludwigshafen, Germany. The previous year 2009, BASF’s research allocations reached almost EUR 1.4 billion.
“Only with a continuous flow of innovations can we consistently use competitive advantages to achieve above-market organic growth. Continuity of research strategy is important both in good times and also in times of crisis,” said Kreimeyer explaining BASF’s long-term commitment. The company's R&D strategy aims to enhance the existing portfolio, develop customer-specific system solutions and deliver solutions to the challenges of the future arising from global megatrends, he continued. The complex issues to be addressed include supplying a growing world population with water, food, energy or mobility. Reflecting these technology and chemistry-relevant global trends, BASF has defined five Growth Clusters for strategic corporate research: Plant Biotechnology, White (Industrial) Biotechnology, Nanotechnology, Energy Management and Raw Material Change.
“The main drivers in achieving our ambitious research goals are our currently around 9,300 employees in Research and Development who are dedicated to transforming a pipeline brimming with about 3,300 projects into new business,” emphasized Kreimeyer. It will also be necessary to respond to the paradigm shift currently underway in chemistry, whereby success will no longer be determined merely by new molecules but by new effects, new systems and system solutions, new components and functional materials. “We can only tackle these complex problems successfully through international and interdisciplinary co-operations,” he explained.
The importance of international knowledge networks in tackling the challenges of the future was demonstrated by presenting three of BASF’s particularly successful research co-operations during the second part of the press conference. These were the Joint Innovation Lab at the Ludwigshafen site, which is pushing forward organic electronics, the research initiative at Harvard University in the USA devoted to preventing the formation of biofilm, and the Catalysis Research Laboratory (CaRLa) at Heidelberg University.
BASF is the world’s most admired chemical company according to a survey carried out by the U.S. business magazine Fortune for the year 2010. Industry experts voted BASF into top position in the chemical industry in the categories of product and service quality, global competitiveness, and quality of management. The German company has also been awarded "Germany’s fastest growing company” by the daily newspaper “Die Welt”.
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