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HEINEKEN Launches Offline Encounters Campaign

D&T
May 19, 2025

More than half of adults feel overwhelmed by being on social media platforms, according to a recent survey by HEINEKEN. A new advertising campaign from the globally popular beer brand is calling attention to the fact that ever-increasing screen time is draining social batteries, and online communication is slowly taking the place of real-life encounters. […]

Mastercard Green Friday in Hungary

D&T
Nov 15, 2024

Mastercard launched its second Green Friday campaign, this year, the objective is to promote conscious food shopping and nutrition. Several Hungarian banks have joined the initiative, the credit card company's statement said on Friday. "The focus of this year's Green Friday is on sustainable food shopping and nutrition, as it is clear that many of […]

Mastercard Campaign to Promote Conscious Spending

D&T
Nov 20, 2023

In the run-up to the festive shopping season, Mastercard has launched a Green Friday campaign with its partners to raise awareness of conscious spending and environmentally conscious shopping. According to a statement sent by Mastercard to MTI on Monday, Magyar Cetelem Bank, Gránit Bank, OTP Bank, Magnet Bank, MBH Bank and Raiffeisen Bank joined the […]

I Bike Parade in Budapest

D&T
Apr 23, 2022

Starting out from the City Park, thousands of people cycled through the Hungarian capital on Saturday afternoon, with the traditional parade the aim of which, according to organizers and participants, was campaigning for more and safer cycle lanes. Following a tradition that started in 2004, participants stood up for cycling improvements. The event was secured […]

Campaign to Popularize Hungarian Sparkling Wine

D&T
May 10, 2021

The National Council of Wine Communities (HNT) is promoting the conscious, moderate consumption of Hungarian sparkling wine on the World Wide Web, the organization told the state news agency MTI on Monday. The campaign entitled ‘Pezsegj szabadon!’ (Sparkle freely!) is financed by the HNT and managed by the Artvertising Group. Creative director Gergely Nagy said […]

Tree Planting to Commemorate the School Years

D&T
May 2, 2021

This weekend, in the days leading up to the matriculation exams, students were due to have their graduate ceremonies but not held due to the pandemic. A foundation is to plant tens of thousands of fruit trees to commemorate their years as students. According to data from the Education Office and the National Office for […]

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