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ecommerce

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Hungarian E-Commerce Market Grows to HUF 2,100 Bn

D&T
Jun 18, 2026

Hungarian e-commerce sales reached HUF 2,100 billion last year, up by 9.3% from 2024 and increasing tenfold compared to 2015, PwC Magyarország lead manager Norbert Madár said on Thursday citing the company’s report on the topic at an awards ceremony. As MTI reports, turnover of domestic e-retailers exceeded HUF 1,700 billion in 2025, a 4.2% […]

Hungarian E-Commerce Growth Now Driven by Imports

D&T
Feb 13, 2025

Based on PwC's Q1-Q3 surveys and preliminary data for Q4, the total Hungarian e-commerce market could reach HUF 1920 billion in 2024, with a 15% increase in turnover, of which 17% - around HUF 330 billion - is already generated by import trade. Imports have also clearly become a growth driver in 2024, as domestic […]

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