Toyota kept pace with the growth of the Hungarian new-car market in the first three quarters of this year, outperforming the same period in 2025 by 11%. With 13,785 vehicles sold, it maintained its 11% market share and thus its leading position, Toyota Central Europe Ltd. (TCE) in a press release.
In Hungary, 124,949 new cars were sold in the combined passenger car and light commercial vehicle segment between January and September of this year, 10.6% more than in the first three quarters of 2025.
In its press release, the importer highlights that in the market adjusted for exports (reexports), Toyota also leads the brand rankings with sales of 12,863 new cars.
Sales of the Japanese manufacturer’s premium brand, Lexus, fell by 7.1% to 952 units compared to the first nine months of 2025, according to TCE. It notes, however, that sales among private buyers increased by 10.4%.
Toyota and Lexus together sold 9.7% more cars in Hungary in the first nine months of 2026 than a year earlier, with a combined market share of 11.8%.
Toyota sold 11,419 passenger cars, with sales volume up 11.1% compared to 2025.
In the Hungarian light commercial vehicle market, which has seen a slight 2.9% decline so far this year, Toyota sold 2,239 vehicles, making it the second-strongest player with 10.9% growth.
Top 5 Articles
What Awaits the Hungarian Economy in 2026 and 2027? April 24, 2026 - Cherishing Italian Cultural Presence in Hungary September 3, 2026
- Consolidating the Good Bilateral Relations May 10, 2026
- Two Vantage Points, One Direction August 22, 2026
- Business, Consumer Confidence at Two-Year High in April April 23, 2026
