Austrian furniture company development in Hungary

The ADA Group is expanding its furniture manufacturing capacities in Western Hungary under a project that also includes technological developments and the construction of hall buildings. The Austrian company tries to meet continuously increasing demand with the over EUR 17 million investment.

The project implemented with the participation of the Hungarian Investment Promotion Agency (HIPA) will create 100 new jobs at the Körmend, Zalaegerszeg and Nova factories. The Hungarian government is providing one billion forints in non-returnable funding, 20 percent of the total cost of the project.

ADA established the Körmend-based ADA Hungária Bútorgyártó Ltd. as its first foreign subsidiary in 1992, then NOVA BÚTOR Ltd. as its second foreign subsidiary, which operates at two locations, in Nova and Zalaegerszeg. ADA makes about 41,000 pieces of furniture in Hungary every year, which has made it one of the largest domestic furniture companies and the largest upholstered furniture manufacturer by now. Product development is also carried out at ADA Hungária and, with a smaller staff, at NOVA Bútor. The high value added research and development process begins with planning, which they bring into line with technical and electronics solutions, and finally series production may begin.

The project plans are in part construction designs and in part aim at the technological development of the machinery. As part of the complex project, first a hall building project will be carried out in Körmend, then one in Zalaegerszeg and the related equipment will be purchased. The hall building project will also allow ADA to meet the continuously increasing space requirements of its development center in Hungary. The new machinery and the new technology will also be suitable for manufacturing newly developed products.