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Hell Energy Sales Climb 11%

D&T
April 29, 2026

Consolidated net sales revenue of Hungarian soft drink maker Hell Energy rose 11% in 2025 to HUF 218.3 billion, an earnings report posted on the website of the Budapest Stock Exchange, where the company's corporate bonds are listed, shows.

Energy drinks contributed the most to the growth in sales over the past five years, while the most dynamically growing product categories were iced coffee and XIXO products. Sales volume was down a fraction at 1.423 billion units.

Material costs increased at a slower pace than sales, growing by 6.5% to HUF 144.3 billion. Operating income was however down at HUF 17.5 billion from HUF 20.3 billion. The commissioning of the HELL Industrial Park was cited as a factor causing a significant increase in costs.

After-tax profit fell to HUF 12.6 billion from HUF 19.8 billion.

The average number of employees in the group last year was 1,326, an increase of 104 compared to the previous year. The shortage of labor supply and rising wages pose a serious challenge for the company and its subsidiaries, Hell Energy said.

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