Vajda-Papír Unveils Major Investment Program

Hungary's leading hygiene paper manufacturer, Vajda-Papír is developing its operations with a series of investments, the Hungarian Investment Promotion Agency (HIPA) reports.

The family-owned company is implementing a EUR 182.6 million investment program with the support of HIPA, comprising four distinct projects.

The cornerstone of the program is a EUR 80 million capacity expansion at the company’s primary production facility in Dunaföldvár, Tolna county, introducing modern, energy-efficient production lines that will significantly increase output and boost export potential across several product categories.

A further EUR 64.2 million investment targets entry into the disinfectant-impregnated hygiene wipes market, a segment currently dominated by Far Eastern producers in Europe.

Sustainability is also a key focus, urging the company to invest EUR 34.4 million in a solar power plant designed to cover a substantial share of the factory’s electricity needs, while an additional EUR 4 million is dedicated to employee training.

Founded in 1999, Vajda-Papír is Hungary’s market leader in tissue paper products, accounting for over 50% of domestic production. The company has grown into an international manufacturer, with production sites in Hungary and Norway and sales in more than 30 countries.