Cambodian tourism promotion in Hungary

Earlier this month, Dr. Rudolf Sárdi, Head of Mission of the Representative Office of the Ministry of Tourism for Hungary opened the launching of a comprehensive photo exhibition on the beauties of the Kingdom of Cambodia. The event was organized in Hungary’s one and only flag museum, which houses the internationally also acclaimed private collection of Owner and CEO Mr. László Balogh.

Dr. Sárdi emphasized the importance of the dual festivity, which also marked the 20th anniversary of the establishment of the popular museum, visited by young and old alike. It regularly puts on display photos and other handicraft by way of introducing new countries, their people, and civilizations as a means to promote a specific region.

Cambodia’s first-ever representative office in East Central Europe was officially inaugurated by Minister Dr. Thong Khon in October 2015, who visited Budapest in the company of his delegation. In his appreciatory remarks of the event, Dr. Sárdi highlighted the interminable support of the Royal Government in raising the popularity of the Southeast Asian country in Hungary.

He said: “Cambodia positions itself favourably in the region: it is steadily moving towards an ever-increasing, freer, regional, and multilateral trade and investment, components which are indispensable for successful tourism promotion and marketing. It will be the aim of my office and my personal desire, too, to increase the number of tourists, who wish to discover the treasures of Cambodia, which denotes itself as Kingdom of Wonder.”

Dr. Sárdi’s speech was followed by an introductory address about the potentials of Cambodia in trade, commerce, and investment, delivered by Dr. István Teszler, who has played a key role in realized the goals of the recently opened Hungarian Trading House in Phnom Penh.

The event was attended by members of the diplomatic corps, international organizations, and the government, but experts in the field of social, human, and natural sciences, as well as friends and supporters of the Kingdom were present at the event in large numbers. Several diplomatic weeklies and online portals gave immediate coverage of this important event.

Dr. Sárdi added that “the Cambodia has successfully followed the mindful and farsighted policies of its leaders, especially HE PM Hun Sen, as a result of which the economic performance of the country and that of the tourism sector is now reaching record heights, though tourists from East Central Europe are inevitably important for further growth and development. It will be my role to strengthen the bilateral relations between Cambodia and Hungary in the tourism field but also from a broader perspective, because Cambodia currently has no consular mission in Budapest.”

In concluding the event, CEO Balogh conferred upon Mr. László Kiss, Honorary Consul General of The Seychelles, who has given considerable support to the Flag Museum in recent years.