Hungarian government to tax ad leaflets

As a result of the amendment of legislation on the advertising tax, this levy is to generate more revenues than what the cabinet had previously estimated, the financial website portfolio.hu quotes local daily newspaper Népszabadság. Large retail chains, for instance, will need to pay at least HUF two billion for their free advertising leaflets.

As a result of the amendment of legislation on the advertising tax, this levy is to generate more revenues than what the cabinet had previously estimated, the financial website portfolio.hu quotes local daily newspaper Népszabadság. Large retail chains, for instance, will need to pay at least two billion forints for their free advertising leaflets.

The paper reminded that the government had targeted HUF 6.6 billion advertising tax revenues for 2015, but then the European Commission requested the suspension of the law regulating this levy.

Titusz Zoltán Fekete, tax manager at the tax and financial advisory firm RSM DTM, has recently said in his blog that practically every business that generates revenues from advertising publishing activity will be subject to the tax.