Randstad: Hungarian Firms Cautious But Optimistic

Companies in Hungary are more cautious but still fundamentally optimistic about 2026: 44% of companies expect revenue growth, while just under 10% expect a decline, according to the Randstad HR trends survey 2026.

The executive summary of the survey suggests labor costs remain the biggest business challenge, while increasing productivity and efficiency are also becoming ever more important.

Only 26% of companies plan to increase their workforce, 12% plan to downsize, while 17% will not replace departing employees.

In 2026, the most sought-after jobs will be in IT, engineering, and technology, while demand for production and logistics positions will decline.

Unrealistic salary expectations are a greater problem than ever in recruitment, and the lack of experience has also become more significant.

In order to solve HR challenges, companies are focusing more and more on education, training, and the introduction of IT/AI systems.

In 2026, 97% of companies plan to raise salaries, but the rate of increase will continue to decline as inflationary pressure eases.

No significant change is expected regarding home office, the two-day model will continue to dominate.

Artificial intelligence is entering a new era in Hungary: 37% already actively support and expand its implementation, while trust in the technology is growing.