Sustainability is becoming an increasingly important part of our lives, but few people are familiar with the concept of ESG, which measures corporate efforts to achieve this, according to research conducted jointly by UniCredit Bank and SteiGen.
The survey showed that Hungarians still associate sustainability mostly with environmental protection and are less familiar with its social and corporate governance aspects.
ESG (E: environmental; S: social; G: governance) makes the work done for sustainability visible and measurable for medium and large companies. These companies can share their commitments, initiatives and achievements in this area in a way that makes progress – and where appropriate, shortcomings – visible to all.
In their latest joint research, UniCredit Bank and Steigen looked at the level of awareness of ESG, including social commitments, among Hungarians and found that – given that ESG is a business-related concept – it is perhaps not surprising that only 12% of Hungarians are familiar with the term itself, while just 2% claim to be knowledgeable about the topic. 73% of Hungarians think of environmental protection and 66% of Hungarians think of conscious, thrifty consumption when they hear the terms sustainability and sustainable development.
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