Brazilian Colors in Hungary

Rudolf Sárdi
December 22, 2011

In order to further boost the relations in the field of tourism and economy between the South American nation and Hungary, a tourist workshop was organized in December at Hotel Radisson Blue, Budapest, introducing some new, thrilling aspects of Brazil.

Special emphasis was placed on the promotion of coming events, which will enjoy broad attention from all over the world, such as the FIFA World Cup in 2014 and the Summer Olympic Games to be hosted by Brazil in 2016. The event was organized in cooperation with the Embassy of Brazil in Hungary, and a welcome address was delivered by Ambassador Sérgio Eduardo Moreira Lima, who briefed an audience of more than 80 travel agents, tour operators, journalists and South American specialists on the most recent developments about Brazil’s rapidly growing tourism industry. He claimed that “tourism is one of the major driving forces behind Brazilian economy, which has been soaring for some years now, and Brazil has great potentials of becoming yet again one of the key tourist destinations among Hungarians in the not too distant future and an unequalled economic power of the world.” His speech was followed by a series of presentations, starting with an introduction of Mr. Francisco Havas, owner of Havas Creative Tours, Brazil’s leading incoming tour operator. Péter Szolnok, Country Manager of TAP Portugal said that the “the flag carrier of Portugal serves all parts of Brazil with numerous daily frequencies from Lisbon with direct connections from Budapest and thus has become an all-favorite choice for Hungarian travelers recently.” Ilona Diószegi of Aviation GSA Co., representative of Havas Creative Tours for Hungary, gave a complex survey on the endless possibilities of domestic air travel within Brazil (air passes).

The rhythms and colors of Brazil made the event truly authentic as samba dancers and “capoeiristas” performed a memorable show for the audience. The typical Brazilian dishes served afterwards gave an insight into Brazil’s varied culinary life.

Rudolf Sárdi

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