New U.S. Investment in Hungarian BSC Sector

U.S.-based Support Services Group (SSG) expands its presence in Hungary with a new operation that further strengthens the country’s well developed Business Services Center (BSC) sector, according to the Hungarian Investment Promotion Agency.

The multilingual customer support office is being set up in Szekszárd, nestled in southern Hungary. Implemented with the support of HIPA, the nearly EUR 2.5 million investment has created 75 high value-added jobs in the Tolna County seat.

SSG opened its first Hungarian BSC in 2020 in the capital, Budapest, to support customers of a leading global streaming provider across eight Eastern Central European countries.

The Szekszárd BSC is also dedicated to this task, providing customer service and technical helpdesk functions in four additional countries of the region by handling inquiries received by phone, email, and chat.

SSG operates across a wide range of industries from streaming services and fashion to financial services and government contracts. Partners of the Texas-based service provider include several global giants and the U.S. federal government. The company employs around 10,000 people worldwide, operates 17 BSCs, and provides customer support in 20 languages.

BSCs represent one of the fastest-growing segments of the Hungarian economy. It offers competitive salaries, attractive working conditions, and career opportunities for highly skilled, multilingual professionals, especially recent graduates. The sector employs more than 110,000 people and contributes around 3 percent to the country’s GDP.

Supporting the growth of the BSC sector has always been a top priority for HIPA. Between 2014 and the first half of 2025, HIPA has facilitated 116 projects in the sector, contributing to the creation of approximately 22,000 new jobs.